Blogs & Articles

Autocorp's Blog offers digital retail, marketing, technology and sales strategies for automotive dealers.

Selling Cars To Millenials: Their Habits and What to Expect

In order to succeed as a salesperson in any industry, you need to understand the customers that you work with. The way you sell a car to a millennial will be different than how you would sell to a baby-boomer. If you know the values of millennials and their buying habits, you should be able to tailor their sales journey in order to close the deal.

Marketing

How to Increase Car Sales with Text Messaging

Today’s car customers want quick answers, and one of the best ways for them to get quick answers is via text messaging. It’s been recorded that fast responses convert a lead to a sale 164% more than slow responses.

Dealership

4 Things to Get Your Dealership Ready for the New Year

The last two years have been challenging for dealerships across the globe. As great businesses do, many had to adapt with the times to minimize the impact Covid has had on their dealerships.

Marketing

7 Ways to Boost Your Dealerships Online Presence

As more and more customers are moving online to buy cars, you need to evaluate whether your dealership is able to keep up with the online needs of your customers. If you’re not able to meet the online needs of your customers, you’re going to lose out on a lot of business.

Dealership

5 Reasons Your Website is Losing You Customers

In today’s digital age it’s critical as a dealer that you have a well-optimized and designed website. Your website is literally a digital extension of your showroom and if your website is a mess, it reflects poorly on your dealership.

Dealership

3 Ways to Reduce Employee Turnover at a Dealership

It’s not uncommon for car dealerships to have a hard time retaining employees for long periods of time. According to Automotive News, on average, a sales associate usually stays at a dealership for just over two years. 45% of dealerships have an average employee retention rate of more than 3 years, but that number drops when we’re looking at employees who work in sales roles.

Dealership

The Biggest Challenges Dealerships Face in 2021

Whether you’re a salesperson, sales manager or general manager, working at a dealership has many challenges. These challenges come in the form of competing local dealerships, a reputation of haggling, the ability to bring in new customers and of course the most current challenge; operating during a global pandemic.

Dealership

The Three Most Important Things Customers Look For

As a salesperson, it’s your job to know your product, sell your product and most importantly, make your customers happy. In 2021, it doesn’t matter how great your product is or how well you can pitch your product, if you can’t make your customers happy, you’re not going to have much success selling.

Company News

A $17 Billion Chip Plant is Being Built in Texas to Help the Automotive Industry

Samsung just officially announced they’re building a $17 billion advanced chip factory about 30 miles from Austin, Texas. The decision to expand and build a major chip factory comes from the massive global chip shortage that has significantly affected the automotive industry.

Dealership

GM Dealers Now Selling Trucks Without Heated Seat Options to Overcome Chip Shortage

For the year 2022, some drivers are going to have to go without heated seats if they choose to buy a select few GM vehicles. The massive automaker recently announced that they are suspending both heated and ventilated seats on select vehicles and trims for the entire model year of 2022. The announcement stems from the global chip shortage and will also affect select models from Chevy, GMC, Cadillac and Buick.

Dealership

6 Social Media Tips for Your Dealership

In 2021, regardless of what industry you’re in, if you’re not using social media to spread awareness and increase engagement around your business, you’re missing out on a massive opportunity.

Dealership

Following Up With The Customers That Abandon the Digital Experience

As we continue to navigate through the obstacles of running a dealership during a pandemic, one thing is becoming increasingly clear; digital retail is becoming a permanent staple in automotive. This isn’t to say that soon, all of your customers will go through the car buying journey completely online, in fact, many of them will eventually abandon the online experience entirely.

Dealership

Dealers: What You Need to Know About the Car Chip Shortage

As we all know, the chip shortage has caused a significant decline in our industry, and unfortunately, it’s not going away anytime soon. The percentage of new vehicles shipped to Canadian dealerships was down by almost 30% in February 2021 compared to February 2020.

Dealership

7 Ways to Make Your Customer’s Experience A Great One

Buying a car is an overwhelming experience for many people, but it's your job to keep your customers at ease throughout the process. In order to do this, you need to understand what the customer is feeling and what the common concerns are so you can directly address these concerns.

Company News

Introducing Our Newest Partner: EDealer

Today, we are excited to announce our newest partner, EDealer. EDealer is a name that is synonymous with innovation in the automotive industry, something that we here at Autocorp.ai aim to do. By joining EDealer’s Certified Partner Program, our AVA Credit tool provides even more information on your eID verified customer such as credit range, inquiry history, and current auto loan information; all without affecting your customer’s credit score!

The Elephant in the Room When Shopping for a Car 🚗

It's estimated over 93% of automotive deals require some form of leasing or financing. Yet less than 2% of online visitors complete credit applications.

Company News

Our Statement on Residential Schools

We understand that this topic of residential schools needs to be addressed with sensitivity, and in no way are claiming to be experts in history around this injustice. We must recognize the painful history of the residential school system and the suffering it inflicted on generations of Canada's Indigenous people. This is an act of reconciliation that we all have a responsibility to realize.

Dealership

The Best Digital Communication Channels for your Dealership

Most of your staff nowadays uses digital communication channels in their personal lives, but not always in a professional setting.

Dealership

How To Increase Trade-In Lead Conversions

Like any type of lead, the hottest lead can still fall short if the person at the dealership receiving the lead doesn’t handle it promptly, properly, and professionally.

Next - Products

Autocorp enables your dealership to run more efficiently

AVA Credit™

Powered by Equifax, AVA Credit™ provides dealers with consumer credit range, recent inquiries and auto tradeline information through soft-pull technology with no impact to the customer’s score.

Learn More

AVA Trade

Powered by Kelly Blue Book, AVA Trade provides the consumer trusted information on their trade-in value, while allowing the dealer to important details to advance the sales process

Learn More

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