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We received our first lead 4/29 and these counts are up to yesterday. So effectively, 43 leads hit our system over 35 days. We’ve sold 9 deals so far, and still working a bunch more of these leads. Based on the metrics you’d sent me before signed up, we were expecting to close 1 deal per 6 leads (16.7%) so without even working all these leads to the bobe, we’re running at a higher rate (21%).
General Manager, Century HondaRead more
Yesterday at Steele Chevrolet Buick GMC Cadillac, with the help of Kole Hicks and his team from Autocorp Technologies, we were able to pull together people from our web hosting company, our marketing company, our leadership team, and senior team members from Autocorp to quickly and comprehensively tackle some issues we'd been having getting the new AVA™ Credit tool up and running how we intended.
Sales Manager, Steele Chevrolet Buick GMC Cadillac
Autocorp's Blog offers digital retail, marketing, technology and sales strategies for automotive dealers.
Finding the right strategy to drive traffic to your dealer website can be challenging. You'll be well on your way to generating more leads if you can persuade visitors to your website who aren't even looking for a car but are merely attempting to find out more information on the car-buying process.
Black Friday is just around the corner (3 weeks away)! It’s one of the busiest days of the year for dealerships because so many people are trying to take advantage of Black Friday car deals. If you can go into Black Friday with a well-thought-out strategy, you can make this year's Black Friday your best one yet.
If you’re able to give customers a car-buying journey that’s easy, transparent and seamless, you’re more likely to close more sales, regardless of the vehicle brand they buy. The vehicle inventory shortage has caused many dealerships to stock vehicles of other brands just so they have vehicles on their lots. This creates the concern for managers that if they’re not selling their brand, how do they sell?