Automotive Case Study

Georgetown Kia Powers Smarter Sales with AVA™'s Upfront Insights

Georgetown Kia prides itself on providing an exceptional customer experience and efficient sales processes. Nick Chopra, Head Finance Manager, sought a tool that could give his team a significant advantage by providing critical insights into customer credit profiles before any conversation began.

The Challenge:

The dealership often approached customer interactions without a clear understanding of their financial standing, leading to less productive discussions and potentially misaligned financing options. They needed a way to gain early visibility into credit profiles to guide clients toward realistic and tailored solutions, thereby improving conversion rates.

The Solution:

Nick Chopra values AVA™ for the critical insights it provides upfront. Instead of approaching deals blindly, AVA™ equips the Georgetown team with a clearer understanding of each customer’s credit profile before any conversation begins. This early visibility leads to more productive, informed discussions and allows the dealership to guide clients toward realistic, tailored financing options. AVA™ helps both the dealership and its clients start on the same page, leading to a smoother, smarter path to approval.

The Results:

AVA™ has brought key benefits to Georgetown Kia:

  • Informed Customer Interactions: Team gains a clear understanding of credit profiles before conversations.
  • More Productive Discussions: Leads to realistic and tailored financing options.
  • Streamlined Sales Process: Knowing loan details and payment expectations in advance.
  • Better Conversion Rates: Customers arrive more familiar and prepared to move forward.
  • Enhanced Customer Experience: A smoother and smarter path to approval.

Nick notes that knowing a customer’s loan details and payment expectations in advance not only streamlines the sales process but also "leads to better conversion rates."

Key Takeaways:

By providing crucial upfront credit insights, AVA™ empowers Georgetown Kia to engage with customers more effectively, streamline their sales process, and achieve higher conversion rates, ultimately leading to an all-around better customer experience.